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Director, Regional Product Marketing - Americas image - Rise Careers
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Director, Regional Product Marketing - Americas

The primary role of Product Solutions Marketing function is to plan, manage and coordinate the introduction of new products into global markets, including formulation of marketing communications plan and product training materials. Key deliverables include working on launch strategies, action plans and toolkits in conjunction with stakeholder inputs and field requirements (professional and consumer). Managing mature products throughout their lifecycle, including post-market support, product improvements and obsolescence. Communicating global competitor activities and products to the product development project teams.

Let’s talk about Responsibilities

  • The primary objective of Product Marketing specialization within Product Solutions Marketing Job Family is to develop specific marketing plan and activities for specific product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena.
  • Develops business plans and product positioning in the marketplace.
  • Oversees market research, monitors competitive activity and identifies customer needs.
  • Establishes pricing strategies.
  • Works with engineering, manufacturing and sales to develop new products or enhance existing product(s) or product line(s).
  • Focuses on the development and implementation of strategic and operational objectives that help achieve orgnisational mission. Implements organization strategies through the effective direction and management of employees and resources.
  • Regularly interacts with executives and/or major customers.
  • Interactions frequently involve special skills, such as negotiating with customers or management or attempting to influence senior level leaders regarding matters of significance to the organization.
  • Provides leadership to managers, supervisors and/or professional roles.
  • Leads larger number of employees, multiple sub-teams, or large teams with complex or highly technical responsibilities.
     


Let’s talk about Qualifications and Experience

Required:

  • Bachelor’s degree in Marketing, Business, Life Sciences, or a related field.
  • Minimum of 12 years of experience in product marketing, product management, or commercial roles, preferably in healthcare, medical technology, or consumer health.
  • Strong leadership track record with experience managing complex teams and mentoring professionals.
  • Demonstrated success in launching products globally and managing products throughout their lifecycle.
  • Expertise in market research, customer insights, positioning, and pricing strategy.
  • Proven ability to communicate effectively with executive stakeholders and lead cross-functional initiatives.

Preferred:

  • Advanced degree (MBA or equivalent).
  • Experience working in a matrixed, global organization.
  • Minimum of 12 years of related experience.
  • Looks beyond existing methodologies and own discipline to define and resolve complex problems, has in-depth knowledge of organizational objectives.
  • Demonstrated versatility.

Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now! We commit to respond to every applicant.

 

Average salary estimate

$175000 / YEARLY (est.)
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$150000K
$200000K

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Full-time, hybrid
DATE POSTED
June 10, 2025

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