Performance Marketing Specialist - SEM & Emerging Channels
Skills
- SEM campaign management
- Data analytics
- Attribution frameworks
- Reporting tools proficiency
Responsibilities
- Manage Google and Bing Ads campaigns for lead generation and cost efficiency
- Test and evaluate new digital channels like YouTube and Reddit
- Own channel reporting and performance dashboards
- Collaborate with cross-functional teams for campaign impact
- Provide actionable insights based on data analysis
Education
- Bachelor's degree in Marketing or related field
Benefits
- Health/dental insurance
- Parental leave
- 401(k) plan
- Tuition reimbursement
- Incentive/bonus opportunities
Average salary estimate
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We're Zinnia. We believe life insurance and annuities are vital to the financial wellness of every family. And the way we see it, consumers deserve a great experience from the first day they consider these products, all the way through the day th...
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