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Creative Strategist

Power Digital is a tech-enabled growth marketing firm that blends marketing, consulting, and data intelligence to drive revenue and brand growth for clients worldwide. We seek a Creative Strategist passionate about paid social creative best practices, data-driven decision making, and client success to lead strategic ideation and optimization for multiple accounts.

Skills

  • Proficiency with Meta Ads Manager and other performance data tools (TikTok, YouTube, Pinterest)
  • Strong analytical skills to interpret creative performance data and identify trends
  • Understanding of performance-driven creative best practices across platforms
  • Effective copywriting and scriptwriting skills
  • Excellent communication and collaboration with cross-functional teams and clients
  • Ability to deliver measurable campaign success through strategic creative execution

Responsibilities

  • Lead paid social creative strategy for 8-10 clients
  • Develop high-performing creative assets using data insights, consumer and brand research
  • Collaborate with internal teams across departments
  • Maintain client communications and manage sentiment
  • Iterate creative concepts to meet and exceed performance goals
  • Research client brand, competitors, and industry trends
  • Audit accounts to identify winning ads and develop test strategies
  • Write strategic, consumer-centric direct response copy and messaging
  • Coordinate production using Asana and provide feedback to editors
  • Lead internal creative team meetings and brainstorm sessions
  • Serve as client point of contact for creative strategy
  • Manage timelines, scopes, and feedback negotiations to ensure optimal creative delivery
  • Utilize AI technologies and Power Digital's Nova platform to optimize processes

Education

  • Bachelor's degree or equivalent experience in marketing, communications, or related field preferred

Benefits

  • Base salary plus commission opportunities
  • Robust Medical, Dental, Vision insurance with up to 100% employer-paid premiums
  • 401(k) plan with 4% employer matching
  • Unlimited time off from day one
  • Flexible remote, in-office, or hybrid work environment
  • Employee Assistance Program (EAP)
  • 12 U.S. national holidays plus 2 mental health recharge days annually
  • Programs for ongoing personal and professional development
  • Quarterly awards with prize money and recognition
  • Opportunities to participate in company DEI initiatives
  • 4 hours paid volunteer time off per quarter
  • $100 WFH allowance
To read the complete job description, please click on the ‘Apply’ button

Average salary estimate

$90000 / YEARLY (est.)
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$70000K
$110000K

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Founded in 2012, Power Digital is a full-service digital marketing agency. The agency helps companies understand digital marketing and realize the opportunity gaps online within their industry. The company is based in San Diego, CA.

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SALARY RANGE
$70,000/yr - $110,000/yr
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
June 27, 2025

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