Growth Marketing Manager
Growth Marketing Manager
📍 New York, NY (In-Person) | Full-time
Cassidy is the fastest way for teams to automate complex workflows using AI. Our platform helps go-to-market, operations, and compliance teams turn manual processes into AI-powered assistants — no prompt engineering or devs required.
We’re hiring our first Growth Marketing Manager to own demand generation end-to-end. This is a full-stack role — you'll run campaigns, write copy, launch ads, optimize funnels, and work closely with product and sales to scale pipeline. If you're part-creative, part-analytical, and love running experiments that drive revenue, let’s talk.
What You'll Do
Own all demand generation channels: paid, organic, email, website, SEO, content, and more
Plan and launch campaigns that generate qualified pipeline for the sales team
Build landing pages and nurture flows that convert
Create lightweight content (blog posts, use case pages, email copy, etc.)
Analyze performance and optimize for CAC, CPL, and pipeline generated
Collaborate in-person with sales, product, and founders to align GTM strategy
Test new acquisition channels and scale what works
What We’re Looking For
2–6 years of experience in B2B SaaS growth or demand gen roles
Strong copywriting skills and a portfolio of marketing work
Hands-on experience running paid campaigns (LinkedIn, Google, etc.)
Experience with email marketing, basic automation tools, and web analytics
Comfortable wearing many hats and owning results independently
Bonus: experience marketing AI, automation, or developer tools
Must be based in (or willing to relocate to) NYC — this role is fully in-person
Average salary estimate
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