Senior Product Marketing Manager, SMB / Child Care Providers
Fast Facts
Wonderschool is seeking a Senior Product Marketing Manager who will drive messaging and acquisition for childcare providers using their AI-powered software to optimize business operations.
Responsibilities: Own messaging across channels, define and test value propositions, write engaging content, collaborate on funnel improvements, and analyze performance metrics.
Skills: Strong writing and communication, experience from consulting or design agencies, familiarity with data-centric platforms, and ability to work quickly with data.
Qualifications: Experience with SMBs and high-quality user experiences, preferably in management consulting or fast-paced product teams.
Location: San Francisco, in-office 3-5 days a week.
Compensation: $150000 / Annually
Wonderschool builds AI-powered software to help child care providers start and grow their businesses. We support new and existing programs with tools for licensing, pricing, enrollment, billing, staffing, subsidies, and day-to-day operations. Our platform helps providers grow revenue by attracting more families, hiring teachers, and automating key business workflows.
We offer services like coaching, tuition strategy, enrollment funnel optimization, marketing, subsidy integration, teacher matching, billing automation, and food program tracking. Providers use Wonderschool to increase tuition, improve conversions, and run more profitable, compliant programs—faster.
Today, many providers find us through government partnerships. Over time, we’ll expand direct to provider across the country.
We’re hiring a product marketer to own messaging, drive acquisition and retention, and help providers understand how Wonderschool helps them grow. You’ll shape the full provider journey—from first touch to long-term success.
Ideal candidates have experience in management consulting, design firms, or fast-moving enterprise teams—comfortable juggling competing deadlines, acting fast on incomplete data, and pushing for clarity under pressure. Backgrounds involving financial, data, or enterprise software are strongly preferred.
ou will:
- Own messaging across website, onboarding, and retention
- Define and test value props that convert across segments
- Write campaigns and provider-facing content that resonates
- Collaborate with product and design to improve the funnel
- Analyze CAC, LTV, and conversion performance and adjust
- Help refresh and maintain the provider-facing website
You have:
- Strong writing and communication skills
- Great taste and a clear, modern voice
- Experience in consulting, design agencies, or fast-paced product teams
- Experience with SMBs and high-quality user experiences
- Familiarity with financial or data-centric platforms is a plus
- Ability to work quickly with data and iterate on performance
- Familiarity with providers who accept subsidies and private pay
- Comfortable working some weekends and being in-office 3–5 days/week
Base salary starts at $150K+, bonus and equity included on top and negotiable competitive levels depending on appropriate leveling you are coming in with. We’re open to the right package for the right person.
Average salary estimate
If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.
Wonderschool is looking for a Lead Solutions Engineer to showcase their innovative AI-powered platform to government agencies and help drive sales through compelling demos.
Shape the future of childcare with Wonderschool as a Senior Product Marketing Manager, communicating the value of our AI-powered platform to government agencies.
Be a crucial part of our team by generating leads as a Part-Time Appointment Setter focused on cybersecurity solutions.
Experienced Marketing Manager wanted at DATAMARK, Inc. to spearhead comprehensive marketing strategies onsite in El Paso, TX.
An exciting opportunity to join a fast-scaling digital marketing agency as a Media Buyer, focusing on driving results through Meta Ads for local businesses.
Thesis is on the lookout for a detail-oriented Sr Creative Strategist to lead innovative marketing strategies across major digital platforms.
Become a vital part of Incarnate Word High School's team as a Marketing and Communications Coordinator, driving enrollment and community engagement.
Become a Communications Marketing Coordinator at We Are Social, where creativity meets project management in shaping our agency's public narrative.
Step into a pivotal role as a Creative Strategist at Forbes where your expertise in emerging media and AI will reshape how brands connect.
Lead critical strategic initiatives at Allergan Aesthetics to drive impactful marketing performance and cross-functional alignment.
Join LDX Digital as a Funnel Builder to create high-performing sales funnels for exciting e-commerce brands in a remote-first environment.
Dive into the world of VC as our Brand & Outreach Assistant, supporting growth and visibility strategies from the comfort of your home.
Take the lead as Director of Events and Experiences at Bilt Rewards, where you'll scale the B2B events strategy and ensure premium execution of all events.
Take the lead as a Sr. Producer at Dark Burn Creative, where you'll shape the future of gaming content through the creation of engaging trailers for prominent titles.
Wonderschool envisions a future where every child has access to quality early care and education 5 minutes from home, no matter where they live. We do this by empowering early educators to build sustainable businesses that meet the unique needs of...
48 jobsSubscribe to Rise newsletter
🔮
Hi, I'm Risa! Your AI Career Copilot
you, just ask me below!
