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Manager, Consumer Product Marketing - eCommerce and Guest image - Rise Careers
Job details

Manager, Consumer Product Marketing - eCommerce and Guest

The Knot Worldwide is a global company focused on creating meaningful moments for millions by delivering innovative consumer product marketing solutions in the wedding and event space. They seek a Manager of Consumer Product Marketing - eCommerce and Guest to lead the enhancement of the user planning journey by launching valued, differentiated solutions using deep customer insights and working cross-functionally to drive product engagement and adoption.

Skills

  • Product marketing expertise with 3-5 years experience.
  • Strong marketing skills focused on tech consumers.
  • Ability to work effectively cross-functionally with research, product, and marketing teams.
  • Strategic thinking paired with strong execution capability.
  • Exceptional writing, editing, and attention to detail.
  • Capability to manage multiple projects and priorities in a fast-paced environment.

Responsibilities

  • Enhance the planning journey for couples and their guests by launching streamlined solutions.
  • Bring valued consumer solutions to market by leveraging customer insights to increase engagement and lifetime value.
  • Collaborate with product teams to shape in-product experiences and influence product roadmaps.
  • Own and refine product messaging, claims development, and adoption strategies.
  • Lead research initiatives to gather market and competitive insights.
  • Develop and guide Go-To-Market plans and work closely with integrated marketing teams.
  • Lead cross-functional alignment for strategic launches and GTM execution.
  • Analyze engagement data and conduct competitive monitoring to inform strategy.
  • Establish and refine product satisfaction and NPS measurement in partnership with research teams.

Education

  • Bachelor's Degree with a strong academic record.

Benefits

  • Flexible vacation policy
  • Generous parental leave
  • Support for mental wellbeing, physical health, and financial planning
  • Engaging perks and employee discounts
  • Hybrid work model with purposeful in-person collaboration
  • Commitment to diversity, equity, and inclusion
To read the complete job description, please click on the ‘Apply’ button

Average salary estimate

$110000 / YEARLY (est.)
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$90000K
$130000K

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Our mission is to help people navigate and enjoy life's biggest moments, together.

13 jobs
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DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$90,000/yr - $130,000/yr
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
June 24, 2025

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