A fast-growing SaaS company offering cutting-edge solutions that enable businesses to streamline and optimize their data infrastructure. Their platform specializes in advanced data warehousing, analytics, and monitoring, empowering organizations to unlock the full potential of their data. They are looking for a Growth Marketing Manager to drive digital marketing, lead generation, support GTM motions, and manage CRM systems.
Location:
Fully-Remote (Work from Home), 9 AM - 5 PM EST
Key Responsibilities
Own and optimize the CRM and marketing automation stack (Salesforce, Marketo/HubSpot):
Maintain clean data, manage lead/account records, build and optimize scoring models, lead routing, and nurture flows.
Build and scale reporting and attribution systems:
Create dashboards and reporting across the funnel, implement multi-touch attribution, and deliver insights on lead quality, pipeline contribution, and campaign ROI.
Drive tooling and integration strategy for growth:
Manage integrations across GTM tools (ad platforms, enrichment, intent data, middleware), support ABM programs, and enable scalable campaign and sales workflows.
Digital Campaign Execution & Management:
Own and execute email and drip campaigns, segment audiences, create engaging content, and track performance to optimize conversion rates.
Go-To-Market (GTM) Content Development:
Develop high-impact assets such as whitepapers, one-pagers, sales decks, investor presentations, and press releases to support business growth.
Website & Funnel Optimization:
Enhance website content, create compelling landing pages, optimize CTAs, automate sequences and ensure digital assets support lead generation and brand awareness.
Storytelling & Content Strategy:
Translate technical concepts into engaging marketing content, ensuring messaging resonates with developers, enterprise buyers, and stakeholders.
Performance Analysis & Optimization:
Conduct A/B testing, SEO improvements, and campaign analysis to refine strategies and maximize impact.
What Success Looks Like
Scalable Lead Generation:
Digital campaigns successfully drive new leads, nurture prospects, and boost conversions.
High-Impact Marketing Collateral:
GTM assets support sales, investor relations, and customer engagement effectively.
Optimized Digital Presence:
Landing pages, website, and social media content contribute to higher conversion rates and audience growth.
Data-Driven Campaign Improvements:
Campaigns are continuously refined based on performance insights, user engagement, and analytics.
Qualifications
Experience:
3+ years in product/digital marketing, with background in enterprise tech, SaaS, or open-source environments.
Proven experience managing end-to-end digital campaigns and GTM strategies.
Skills:
Strong ability to translate technical concepts into compelling marketing content.
Proficiency in marketing automation, campaign management, and performance tracking.
Canva, Figma, or similar design tools experience is highly advantageous.
Strong SEO knowledge, A/B testing expertise, and digital content optimization.
Excellent written English with the ability to create, edit, and guide content effectively.
Traits:
Proactive, self-driven, and results-oriented, with a strong ability to take ownership of projects.
Technically savvy, with a strong grasp of distributed computing and open-source ecosystems.
Extremely data driven.
Creative and adaptable, able to execute both strategy and hands-on content creation.
Excellent collaboration skills, capable of working across multiple teams and stakeholders.
Opportunity
This is an exciting opportunity to drive the TOTF for a growing open-source technology company. As a Growth Marketing Manager, you will play a pivotal role in shaping the company’s go-to-market strategy, executing high-impact campaigns, and driving lead generation. If you are a growth-focused marketer ready to make an impact, we encourage you to apply.
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