Email Marketing Strategist (Klaviyo Expert) for US-based agency (Remote)

Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We admire the importance of innovative social media strategies and are committed to connecting talented individuals with great companies that need their unique skills. Our mission is to provide great jobs to gifted people, regardless of location.

🚀 Our client is a high-impact digital growth agency that powers some of the most ambitious e-commerce brands across the U.S. and Europe. Specializing in DTC, they deliver results-driven marketing strategies designed to scale revenue, boost retention, and deepen customer loyalty. From concept to execution, their expert team builds systems that don’t just perform; they convert, retain, and delight at every stage of the customer journey.

Role Overview:

We’re looking for a strategic, results-oriented Email Marketing Strategist to join our client’s growing digital team. In this client-facing role, you’ll take full ownership of end-to-end email marketing initiatives for U.S. and EU-based DTC e-commerce brands. You’ll be responsible for building and executing high-performing campaigns, automations, and flows in Klaviyo—ensuring every touchpoint is optimized to drive engagement, retention, and revenue.

The ideal candidate is highly analytical and thrives in a fast-paced agency environment. You’ll work closely with a copywriter and email designer, while regularly communicating with clients—sharing updates, presenting insights, and aligning on strategy through both email and video calls.

**Note that this role is open to all LATAM and Eastern Europe based candidates**

Your responsibilities:

• Develop and execute comprehensive email marketing strategies tailored to DTC e-commerce brands.
• Own the end-to-end campaign process—from ideation, copywriting, and design direction to execution and testing.
• Set up and maintain Klaviyo automations and flows including welcome, abandoned cart, post-purchase, and win-back sequences.
• Confident in providing regular updates and maintaining clear, professional communication with assigned clients via email and video calls.
• Oversee list segmentation, audience growth, and deliverability best practices.
• Provide clear performance reporting and insights, using KPIs to drive optimization decisions.
• Collaborate with design and copy teams to ensure engaging, brand-aligned content.
• Maintain consistent communication with clients and internal teams to ensure timelines and objectives are met..

• Speak and write fluently in English.
• 2+ years of hands-on experience in email marketing, specifically within Klaviyo.
• Proven track record working with U.S. and/or EU-based e-commerce brands (DTC preferred).
• Strong understanding of e-commerce customer journeys and email lifecycle strategies.
• Excellent English communication skills, both written and verbal.
• Analytical mindset with the ability to interpret data and make data-informed decisions.
• Comfortable managing multiple accounts and meeting deadlines in a fast-paced remote environment.

Nice to have:

• Prior experience working in a fast-paced marketing agency environment.

• Fully remote work setup with flexible hours aligned to U.S./EU time zones
• Opportunity to lead strategy and execution for high-growth DTC e-commerce brands
• Creative ownership and autonomy to design, test, and optimize campaigns
• Dynamic, fast-paced environment with room to innovate and make a measurable impact