Apple/Android App Store Specialist for a Marketing Company (US-Based/Remote)
Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We help individuals from around the world connect with great companies that are looking for their specific skill set. Our mission is to provide great jobs to talented people, no matter where they are located.
Our client is an event planning company that focuses on radically rejuvenating corporate life and culture to restore more fun, light, and joy to people’s days.
Role Overview:
We’re seeking an ASA (Apple Search Ads) and ASO (App Store Optimization) Specialist to manage and scale visibility for 5–10 health and fitness apps. You’ll lead keyword strategy, creative testing, and conversion optimization to drive organic and paid app growth.
Key Responsibilities:
- Manage Apple Search Ads campaigns and budgets
- Develop an ASO strategy across iOS and Android apps
- Run A/B tests on creatives, titles, screenshots, etc.
- Monitor performance and iterate on growth strategies
- Collaborate with product, design, and UA teams
- 2+ years of ASA/ASO experience with multiple apps
- Deep understanding of App Store and Google Play algorithms
- Proven results growing app downloads and improving CVR
- Experience with tools like AppTweak, SensorTower, or MobileAction
- Competitive USD salary
- Work From Home
Average salary estimate
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