Market Development Executive

We’re looking for a Market Development Executive to join our founding team and be at the forefront of Gyde’s growth. You’ll be leading our top-of-the funnel sales, connecting with high-potential agencies, and helping shape our go-to-market strategy from day one. This is more than a job: it’s an opportunity to co-build a category-defining company and grow rapidly as our GTM engine scales.

Working closely with Gyde leadership, you will own the execution of Gyde’s lead generation strategy. You will be responsible for identifying and reaching out to target agency owners that align with our Ideal Customer Profile (ICP). Furthermore, you will leverage your entrepreneurial skills to drive engagement through compelling outreach - cold emails, calls, text, Linkedin, etc. - to evangelize Gyde’s value. Additionally, your goal will be to book qualified, high-conversion meetings with C-level agency owners for Gyde’s leadership and continuously refine and optimize your playbook, iterating on messaging, channels, and measurements based on data.

The ideal candidate has a bias for action, who moves fast, improvises when needed, and doesn’t settle for “no”. You have proven sales DNA and you know how to push through adversity - rejection doesn’t slow you down and, if anything, it drives you harder. You excel in unstructured environments and bring creative, resourceful ways to reach prospects. You’re methodical, build repeatable workflows, and use data to inform every step.

What you’ll do:

• Set 1-2 qualified meetings per week with prospective agency owners

  • Outreach to prospective agency owners

  • Pitch the Gyde platform to generate interest in an acquisition

  • Set quality meetings with Gyde leadership

• Build Gyde’s database of prospective agency partners

  • Source for prospects online and via databases

  • Leverage existing relationships and referral networks

  • Add information to Salesforce and keep our CRM up-to-date

• Help build Gyde’s corporate development infrastructure

  • Support building out Salesforce

  • Help source and vet prospecting tools and databases

  • Create sales scripts and email templates

What we’re looking for:

• +1-2 years of sales development experience, with a history of overachieving targets

• BA/BS degree (or relevant work experience)

• Strong understanding of health insurance distribution along with broker relationships are a plus!

• Creativity to handle objections and tenacity to push towards advancements

• Excellent prospecting and creative problem-solving skills

• Terrific communication and team collaboration skills

• Comfort with ambiguity; ability to be flexible in a rapidly changing environment

• Experience working within sales engagement software and CRM