Demand Generation Marketing Manager
Skills
- Experience with paid media campaigns and ABM execution.
- Strong project management and cross-functional coordination.
- Proficient with Salesforce, HubSpot, 6Sense, and related marketing technology.
- Data-driven with analytical ability to translate insights into actionable outcomes.
- Experience working with agencies and external partners.
Responsibilities
- Coordinate integrated campaign execution across email, content, events, paid media, and social channels.
- Run and optimize paid media campaigns on LinkedIn, 6sense, and partner channels to generate qualified leads.
- Collaborate with performance teams and agencies on creative development and media buying.
- Execute account-based marketing programs working closely with sales, product marketing, and content teams.
- Align campaigns with go-to-market priorities and segment-specific growth goals.
- Track and report campaign results using HubSpot, Salesforce, and 6Sense.
- Partner with lifecycle marketing to nurture leads and accelerate deal velocity.
- Assist in quarterly planning and field activation strategies for campaigns.
Education
- Bachelor’s degree in Marketing, Business, or related field.
Benefits
- Hybrid work model with office presence Tuesdays to Thursdays.
- Flexible Time Off policy and 12 paid holidays.
- 401k employer matching program.
- Annual merit reviews and company events.
- Attractive central Austin office with free drinks, snacks, and weekly catered lunches.
- Health benefits including medical, dental, and vision.
- On-site fitness center and gym discounts.
- Employee Assistance Program offering mental health sessions.
- Education reimbursement program.
- Employee referral rewards program.
- Inclusive and supportive work environment.
Average salary estimate
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