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Director of Marketing

Zingtree helps high-stakes customer support teams deliver fast, consistent, and compliant answers—every time. Our Agentic AI platform enables support agents to follow complex procedures with ease, resolve issues faster, and ensure customers get the right outcomes in moments that matter. We work with leading brands across finance, healthcare, telco, and tech. As demand for intelligent automation and guided CX grows, we’re scaling our sales team to help more enterprises transform their support operations.


We’re seeking a bold, strategic, and technically fluent Director of Marketing who thrives at the intersection of storytelling, demand generation, and product-led growth. You’ll own the full marketing function—from positioning and messaging to pipeline generation—with a strong emphasis on using customer-trained GPTs and Agentic AI in your go-to-market motion. This is a unique opportunity to define the voice and engine of a company built for the AI era.


What You'll Do
  • Own and evolve our core messaging, working closely with Product and Sales to position Zingtree as the leader in Agentic AI for CX
  • Build and manage a high-performance marketing team across demand gen, content, product marketing, and community
  • Design and execute campaigns that leverage customer-trained GPTs, interactive tools, and AI-native experiences to engage prospects and accelerate sales
  • Partner with Sales on ABM and lifecycle programs targeting enterprise buyers in high-complexity industries (healthcare, finance, telco)
  • Oversee all top-of-funnel channels, including SEO/SEM, paid, events, and webinars (and measure what works)
  • Create compelling content—from case studies and thought leadership to GPT-powered demos—that speaks to business value and technical depth
  • Own marketing KPIs: pipeline, CAC, conversion, brand awareness


Who You Are
  • 7+ years of marketing experience, with 3+ years in a leadership role at a B2B SaaS or AI-focused company
  • Strong grasp of generative AI technologies, particularly GPTs, LLMs, and their applications in customer-facing use cases
  • A portfolio of GTM campaigns and content that blend storytelling with data, outcomes, and innovation
  • Proven ability to drive both brand and performance marketing at the enterprise level
  • Experience partnering with Sales, Product, and CS to align marketing with revenue goals
  • Clear communicator who can simplify the complex and inspire both customers and internal teams

Bonus Points for:
  • Experience in or deep understanding of CX, customer support, or operations technology
  • Hands-on experience using tools like ChatGPT, Jasper, or other AI-writing/marketing co-pilots
  • Background in marketing to regulated or high-stakes industries


What We Offer
  • Competitive Compensation with opportunity for discretionary bonus
  • Comprehensive Health Benefits - 100% of employee premiums and 75%-80% of dependent premiums on most health, dental, and vision insurance are covered by us
  • 401K plans - Add to your retirement planning
  • Paid Parental Leave - Paid time off for parents to spend time with their new child
  • Unlimited PTO - Take the time you need to recharge and bring your best self to work 
  • Flexible Remote Work - Work from anywhere
  • Co-Working Reimbursement - Expense up to $200 a month on co-working space
  • Home Office Stipend - Receive up to $700 to create a great work environment at home, and $100 a month for Internet, phone, etc.


Our Values
  • Lead with action: We are doers. We move fast with purpose, fearlessly blaze new trails, and fail fast and learn quickly, to achieve positive outcomes for our customers and the business. 
  • People really matter: We win as a team. We care about all humans—our customers and our employees—achieving professional greatness and making a meaningful impact on the world.
  • Ownership leads to results: When we say we’ll deliver, we deliver. We act responsibly with integrity, high standards, and hold ourselves accountable to the results of our actions.
  • Expertise creates value: We are learners. We continuously build and share knowledge, invest in growing ourselves, and put expertise into action to fully realize our potential and goals.
  • Transparency builds trust: We respectfully tell it as it is. We are direct, honest, and open with the information that matters, and communicate in a caring way that builds stronger trusted relationships with each other.

#LI-Remote
#LI-EG1


Average salary estimate

$135000 / YEARLY (est.)
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$120000K
$150000K

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Zingtree is the no-code decision tree and process management software that enables organizations to build and maintain interactive troubleshooters and process flows. The company is based in Larkspur, California.

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Full-time, remote
DATE POSTED
June 14, 2025

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