Principal Product Designer

📝 Company Mission

Our mission is to give the world access to the best products by empowering great brands to reach their growth potential.

💼 About Wayflyer

Today's consumer brands need a capital provider that keeps pace with their growth ambitions. Traditional financing options are slow, cumbersome and often out of reach. That's why we built Wayflyer.

Our unique technology allows us to assess businesses in minutes, generate financing offers that reflect their growth potential and send funds in as little as 24 hours.

Since launching in April 2020, we've deployed over $4.5bn to thousands of brands worldwide, backed by Tier 1 banks like J.P. Morgan. We've become a trusted financing partner for some amazing brands, like True Classic, Little Words Project and Kekoa Foods.

Teams at Wayflyer are truly cross-functional. You'll be collaborating with ambitious colleagues from around the world - all striving to deliver on a huge opportunity. Check out this video to hear directly from them.

💛 Culture & Values at Wayflyer

At Wayflyer, we value being sound people, excellent operators, and ambitious overachievers, working together with integrity, creativity, and bold optimism to deliver exceptional results. To learn more, please visit our website.

🚀 Your Role at a Glance:

We are looking for a Principal Product Designer to help shape the future of our design practice and product experience. You will work across teams and disciplines to deliver exceptionally crafted, system driven, and user centered solutions.

In this role, you will not simply design features. You will define what great design means at scale, set quality benchmarks, and influence product direction. You are expected to operate with high agency, take initiative, and move work forward.

We value designers who are curious, thoughtful in their approach, and passionate about the craft of building consistent, useful, and elegant product experiences. If you thrive in environments where autonomy, clarity, and collaboration matter, this role is for you.

The key ways you'll bring value to the team

• Define the UX quality bar and drive alignment across designers and teams around what quality looks like

• Lead the evolution of our design system as a foundation for scaling with consistency and care

• Collaborate deeply with product managers and engineers to create intuitive, coherent experiences across complex problem spaces

• Deliver end to end design solutions, from early discovery and systems mapping to final visual details and polish

• Elevate the overall quality of design by mentoring others, offering clear feedback, and setting a high standard through your own work

• Contribute to product strategy by connecting user needs with technical and business realities

🔨 What Makes You a Great Fit:

• 10 or more years of experience designing digital products, ideally in fast moving environments

• A portfolio that reflects systems thinking, product sense, and a high level of visual and interaction craft

• Proven experience leading and maintaining robust design systems, including documentation and cross functional governance

• A high sense of ownership and the ability to work independently while influencing those around you

• Strong attention to detail and the ability to think strategically across multiple product areas

• Excellent communication and collaboration skills, with the ability to clearly explain design decisions to various partners

• A team oriented mindset. You value collaboration, seek feedback regularly, and help foster shared ownership across teams

🤝 What to Expect After You Apply

You can expect to hear from a member of our Talent Acquisition team soon. If we believe you're a good fit, the first step will be a conversation with a recruiter who will guide you through the next stages of the process. The full interview process, which includes meeting the Hiring Manager and completing a case study or interview loop, typically takes approximately four to six weeks.

🏖️The Perks of Being at Wayflyer

🌴 Time Off That Matters

Recharge with 25 days of paid annual leave, plus public holidays.

🧘 Your Wellbeing

Access support and resources to support your wellbeing, including our Wellbeing @ Wayflyer ERG.

🫀 Comprehensive Health & Protection

Stay covered with private healthcare, life insurance, and critical illness cover.

👵 Secure Your Future with Our Pension Plan

Our pension plan helps you build a strong foundation for tomorrow, starting today.

🍼 Family-First Policies

We offer generous parental and adoptive leave, including 6 months of paid leave for Primary Caregivers and 3 months of paid leave for Secondary Caregivers.

💰 Share in Our Success

With our equity scheme, you're not just an employee; you're a stakeholder in our journey.

🌴 Work From Abroad!

Enjoy the freedom to work remotely from anywhere in the world for up to 60 calendar days a year.

📍Global Offices and Working Policy

🇮🇪 Dublin, Our Buzzing HQ

Our headquarters operates a hybrid model. The number of in-office days depends on your team, but the majority of teams and our SLT are typically in 3-4 days per week, giving you valuable exposure to senior leadership.

🇬🇧 London, One Big Family

Home to around 30 employees, our brand-new London office also runs on a hybrid model. You’ll often find our CEO working alongside the team with regular visits.

🇦🇺 Sydney, Small but Mighty

Our close-knit Sydney office has around 20 employees and follows a flexible hybrid model, fostering strong collaboration.

🇺🇸 Atlanta, New York & Charlotte, Stateside Collaboration

Each of our US offices has 8-10 employees and operates with a flexible hybrid approach, blending in-person connection with remote freedom.

🌍 Remote, Across the US & Europe

The majority of our Tech org works remotely across the UK and Europe, coming together throughout the year for off-sites, company kick off and technical kick off. We also have a growing number of remote team members across the US.

💡 How We Handle Your Personal Data

By submitting your application, you acknowledge that Wayflyer Limited will process your personal data for the purpose of evaluating your suitability for the role. Such processing is based on the need to take steps prior to entering into a potential employment agreement. To learn more about how we handle your personal data, you can contact our privacy team at [email protected] or review our privacy notice at https://wayflyer.com/privacy-notice.

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