Associate Copywriter

Who we are looking for: 

VML is seeking a passionate and driven Associate Copywriter who brings a unique blend of creativity, strategic thinking, and social media expertise to our team. You're not just a writer; you're a storyteller, a brand advocate, and a digital innovator.

What you’ll do:

· Creative Brief Development & Alignment: Translate marketing objectives into compelling social media concepts and copy that deliver on creative briefs and align with overall business goals.

· Brand Voice & Messaging: Maintain a consistent and impactful brand voice across all social media channels, ensuring accuracy and adherence to brand guidelines.

· Brand & Marketing Proficiency: Apply a strong understanding of branding, online marketing, and media concepts to develop effective social media campaigns.

Who you are and what you’ll bring:

· Conceptual Brilliance: You possess strong conceptual and writing skills, with a deep understanding of the digital landscape and how to craft compelling narratives that resonate with target audiences.

· Strategic Copy Development: You can translate marketing objectives into engaging concepts and copy that deliver on creative briefs and align with overall business goals.

· Exceptional Communication: You have a solid command of the English language (grammar, spelling, and vocabulary), allowing you to communicate effectively and persuasively in both written and verbal formats.

· Client Presentation Prowess: You're a confident and polished presenter, able to articulate a clear vision of how your work addresses client problems and requirements set forth in a creative brief.

· Organizational Excellence: You're highly organized and detail-oriented, able to manage multiple projects simultaneously and meet deadlines consistently.

· Digital Innovation: You can envision creative ways to leverage online ideas and technologies to enhance brand engagement and drive results.

· Marketing Acumen: You possess a solid understanding of branding, online marketing, and media concepts, allowing you to develop effective and integrated campaigns.

· Multi-Platform Mastery: You can seamlessly integrate the "big idea" across multiple mediums, adapting your writing style and approach to suit different platforms and formats.

· Self-Starter: Proactive and takes initiative.

· Adaptable: Thrives in a fast-paced environment and handles changes quickly.

· CPG/Shopper Enthusiast: Passionate about consumer products (a plus!).

In addition to the above, you'll also have:

· One-plus years of advertising experience in an agency setting, with exposure to both digital and traditional marketing.

· A Bachelor's degree in a relevant field (e.g., Marketing, Communications, Journalism).