Web Operations Manager

Job Title

Web Operations Manager

Agency

Texas A&M University

Department

Dean Of Business Administration

Proposed Minimum Salary

Commensurate

Job Location

College Station, Texas

Job Type

Staff

Job Description

What you need to know 

Qualifications

Required Education and Experience:

• Bachelor’s Degree or equivalent combination of education and experience.

• Five years of web content administration, maintenance, and support, to include working on a communications and/or marketing team.

Required Knowledge, Skills, and Abilities:

• Demonstrated knowledge and ability in website management/support and accessibility.

• Knowledge and ability in web CMSs such as WordPress, Cascade or SharePoint.

• Knowledge and ability in SEO.

• Knowledge and ability in CSS, HTML, and PHP.

• Customer service and support experience.

• Strong written and verbal communication skills.

• Project management or coordination experience.

• Demonstrated knowledge and ability in several of the following core web skills: developing and maintaining web content, web content management using a CMS (WordPress preferred), web accessibility, CSS, HTML, PHP, search engine optimization, writing for the web, image editing, usability, user experience, information architecture, project management, technical documentation, customer service, or user support.

• Ability to travel as necessary for Mays Business School events or conferences.

• Ability to work on weekends as required for specific Mays Business School events or initiatives.

Preferred Qualifications:

• Five years experience providing web support on a marketing or communications team.

• Management experience over web or analytics-related roles.

• More than five years of experience in web content administration, maintenance, and support.

• Experience managing academic websites.

• Understanding of best practices in website design, information architecture and user experience.

• Knowledge and experience in image editing software such as Adobe Photoshop.

• Knowledge and experience using accessibility and quality assurance tools such as SiteImprove.

Essential Duties/Tasks

Web Content Management:

• Serves as the lead website manager and web support expert for Mays Business School.

• Coordinates the daily content management of websites and provides support for all websites. 

• Maintains functionality of the Mays Business School websites via WordPress and other content management systems. 

• Works with stakeholders to ensure their web content is accurate, up to date, that it provides the information their target audience needs and is professional in appearance.

• Ensures that key pages are optimized to rank well in search engines for the keywords that are used by target audiences to find important information on the website.

• Manages an analytics specialist to implement tracking and dashboards for key metrics.

• Ensures all web content is compliant with accessibility requirements and designs/implements high-quality webpages.

• Troubleshoots user problems, documents and corresponds using a ticketing system.

• Improves processes through the website and web applications. For example, using enterprise web forms to replace PDFs and paper-based systems.

• Trains and empowers the student workers to manage and update web content.

• Troubleshoots, provides training and support to CMS users and performs usability and user-experience testing. 

Project Management and Collaboration

• Collaborates with and communicates to internal clients and team members to conceptualize and implement website projects, from minor content requests to new pages and new sections of the website.

• Leads meetings with Mays Business School stakeholders to understand web-related problems/requests, and translate needs into actionable, implementable tasks.

• Acts as a liaison for web projects between the Mays Business School marketing and communications team, internal partners including members of the dean’s leadership team, department heads, and other stakeholders and external partners including the University MarComm web team and Technology Services.

• Attends regular meetings with colleagues and stakeholders to develop marketing campaigns as they relate to the website; discusses and plans website projects; addresses website-related challenges and presents solutions.

Supervision

• Assists with the recruiting, hiring, onboarding and training of new student website staff.

• Supervises student website staff, including managing the performance review process.

• Will supervise additional web/analytics full time staff in the future.

• Supports and trains on matters relating to web content, best practices, web accessibility, and policy-compliance techniques in content creation.

• Other duties as assigned.

Quality Assurance and Reporting

• Evaluates analytics to identify opportunities for improving the site.

• Evaluates sites for accessibility, usability, clarity, organization, and brevity of content.

• Identifies articles to be removed, replaced, or updated.

• Reviews and updates deadline dates and other current-year time references.

• Creates curated reports for leadership detailing the overall state of web functionality, accessibility, and policy compliance for all college websites.

• Under direction from the university web team, creates standard operating procedures and process documents related to the web.

• Creates and presents reports and updates on website projects, including SEO and analytics.

Professional Development

• Attends appropriate training and meetings, including with the Division of Marketing & Communications web team.

• Proactively identifies conferences or professional development opportunities to grow expertise in web content management to support the goals of Mays Business School.

Who we are 

Texas A&M University’s Mays Business School is a vibrant learning organization of more than 175 faculty members, 125 staff members, and 6,400 undergraduate and graduate students in accounting, finance, management, management information systems, marketing, and supply chain management. Mays Business School’s vision is building a better future through business. To fulfill this vision, our mission is developing leaders of character who make a positive difference in the communities where they live, work, and serve. 

Why Texas A&M University?

We are a prestigious university with strong traditions, Core Values, and a community of caring and collaboration.  Amenities associated with a major university, such as sporting and cultural events, state-of-the-art recreation facilities, the Bush Library and Museum, and much more await you.  Experience all that a big city has to offer but with a reasonable cost-of-living and no long commutes. 

• Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts, and long-term disability insurance with Texas A&M contributing to employee health and basic life premiums
• 12-15 days of annual paid holidays
• Up to eight hours of paid sick leave and at least eight hours of paid vacation each month
• Automatically enrollment in the Teacher Retirement System of Texas
• Health and Wellness: Free exercise programs and release time
• Professional Development: All employees have access to free LinkedIn Learning training, webinars, and limited financial support to attend conferences, workshops, and more
• Educational release time and tuition assistance for completing a degree while a Texas A&M employee
• Living Well, a program at Texas A&M that has been built by employees, for employees

Our Commitment

Texas A&M University is committed to enriching the learning and working environment by promoting a culture that respects all perspectives, talents & lived experiences.  Embracing varying opinions and perspectives strengthens our core values which are: Respect, Excellence, Leadership, Loyalty, Integrity, and Selfless Service.  

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Veterans/Disability Employer.