Director of Product Management, Marketing Vertical

The Role

We are hiring a Director of Product Management to lead our Marketing Vertical. This is a market-facing and team-leading role focused on delivering global content solutions for marketing teams, built on top of Smartcat’s Agentic Platform.

You will lead a cross-functional Marketing Product Group, managing a team of product managers and collaborating closely with AI, Engineering, UX, and GTM counterparts to drive outcomes. Your team’s mission is to help global marketing organizations go from local briefs to multilingual execution in minutes—not months—by building AI-native workflows that deliver at scale.

This is a rare opportunity to define, build, and lead a high-performing team focused on a pivotal market segment in Smartcat’s next growth phase.

What You'll Own & Deliver

Primary Outcomes

• Own the Marketing Persona product strategy and roadmap, aligning with company goals and customer needs.
• Build and lead a team of product managers focused on marketing use cases, driving alignment, execution, and performance.
• Deliver next-gen agent-powered solutions across campaign localization, content repurposing, brand governance, and messaging alignment.
• Drive adoption and retention among marketing teams within Fortune 500 and mid-market customers.
• Champion collaboration across AI, UX, and Engineering to launch and scale marketing automations and workflows.
• Partner with GTM teams to position Smartcat as the go-to platform for multilingual marketing execution.
  
  

In Your First 90 Days

• Day 30: Build strong relationships across Product, AI, GTM, and key customers. Audit the current roadmap and evaluate team capacity and skill distribution.
• Day 60: Define the future vision for marketing vertical use cases. Establish KPIs and align team structure around core priorities.
• Day 90: Launch the next high-impact use case with a cross-functional team, and create a scale plan with metrics tied to business value.
  
  

What You Bring

• 7+ years of experience in B2B SaaS or vertical SaaS product roles; 3+ years in people management or leadership positions.
• Proven ability to build, mentor, and scale high-performing product teams.
• Experience delivering successful market-facing products in MarTech, content management, localization, or workflow automation.
• Strong understanding of marketing personas and their end-to-end content execution needs.
• Familiarity with AI-driven development or strong motivation to learn.
• Track record of cross-functional leadership and driving results in fast-paced environments.
• Clear, proactive communicator able to lead through influence across remote and global teams.
  
  

Why This Role Matters

Marketing teams face growing pressure to do more, faster, and in more languages. They’re stuck between manual workflows, fragmented tooling, and rigid vendor ecosystems. You’ll lead the team that builds the future: a fully integrated, AI-augmented content system that scales with them.

You won’t just ship features—you’ll build the team and platform that global marketing leaders rely on to go faster, smarter, and farther.

• Lead a Strategic Vertical: Build and scale a high-impact product group tied directly to company growth.
• Shape a New Category: Help define Agentic AI in a $100B+ multilingual content market.
• Work With a World-Class Team: Join a fast-growing, globally distributed company already trusted by 20% of the Fortune 500.
• Culture of Clarity and Ownership: We combine high standards, low ego, and a bias for action.