Associate Director of Website Services and Marketing

Rye Country Day School is seeking an Associate Director of Website Services and Marketing beginning by August 2025. This is a full-time 12-month onsite position reporting to the Director of Institutional Publications & Communications.

Rye Country Day School is a coeducational, Prek-12, college preparatory school located in Westchester County, New York dedicated to providing students with an excellent education using both traditional and innovative approaches. We are actively committed to creating and sustaining a school community that is nurturing, supportive, diverse, and inclusive, one in which all students can participate fully and achieve their maximum potential through academic, athletic, creative, and social endeavors. We expect and promote moral responsibility and strive to develop strength of character within a respectful school community.

Specific responsibilities of the position include:

• Maintain the School’s advertising calendar, coordinating deadlines across departments (Admissions, Advancement, Summer and After-School Programs) to ensure timely delivery of content for print, digital, and social media.
• Ensure that all marketing efforts are data-driven, through market and peer research and a knowledge of trends in Pre-K - Grade 12 enrollment and communications
• Produce and distribute the weekly parent newsletter (e-notes), ensuring clarity, accuracy, and brand consistency.
• Manage the parent portal on Veracross, updating resources, calendars, announcements, and important dates. Assist with any external (parent) website questions or issues.
• Maintain CampBrain for auxiliary program registration
• Build and send school emails via Veracross and Mailchimp, including event invitations, reminders, and newsletters.
• Update and maintain the School’s website (Finalsite) and mobile app. This includes:
• Maintaining a regular schedule of website redesigns and optimizations
• Coordinating with faculty and staff to ensure up-to-date and accurate content.
• Own day-to-day communications with Finalsite regarding website issues or enhancements
• Serve as the internal project manager for the School’s upcoming website redesign, working with key school stakeholders and external partners to execute a successful relaunch.
• Serve on school event committees to ensure branded representation of the School
• Attend occasional weekend and evening events as a representative of the School
• Provide regular marketing support for Advancement, Admissions, and Academic Departments
• Assist with social media publishing and monitoring, as assigned
• Assist with photography and video needs for marketing and communications purposes.

Desired qualifications:

• 5+ years of experience in marketing, communications, digital media, or a related field.
• Proactive, detail-oriented, and tech-savvy team player. 
• Outstanding communication, interpersonal, and collaboration skills, namely the ability to communicate effectively in person and in writing across departments and constituencies
• Experience managing a website CMS, specifically Finalsite
• Experience managing a CRM (Veracross experience preferred)
• Experience with HTML and email platforms
• Knowledge of navigating Google Analytics and other web performance tools
• Keen attention to detail and experience with QA protocols
• Ability to multi-task and manage numerous simultaneous projects
• Positive, flexible, and collaborative team member.
• Familiarity with independent schools or mission-driven organizations is a plus.
• Commitment to RCDS’s mission and core values.

RCDS seeks faculty and staff who support our mission to foster a lifelong passion for learning, understanding, and service in an ever-changing world, and who share our commitment to creating and sustaining a vibrant, thriving, and inclusive multicultural learning community. The school is committed to providing invigorating and supportive work experiences for its diverse community of employees. Faculty and staff are offered meaningful opportunities for professional development, growth, and leadership; highly competitive salaries; and extensive benefits. RCDS is committed to diversity and inclusion throughout the community and curriculum. Please visit our website-http://www.ryecountryday.org – to learn more about the school’s rigorous curriculum, values, and strategic initiatives.

Rye Country Day School is an equal opportunity employer and complies with all federal, state, and local laws, which prohibit discrimination in employment because of race, color, national origin, citizenship, age, sex, religion, disability, marital status, sexual orientation, and veteran status.

Interested candidates should apply by submitting a resume and cover letter via the following link: https://rcds.workable.com/.

Salary Range: $80,000-$90,000