Marketing and Events Coordinator

Description

As our entry-level marketing coordinator, you will support the marketing team's efforts to execute strategic marketing initiatives and campaigns in the architecture/engineering/construction (A/E/C) industry.

This role offers an exciting opportunity for individuals with a passion for marketing to gain hands-on experience in a dynamic and fast-paced environment. You will collaborate with cross-functional teams to help drive brand awareness, engagement, and, ultimately, business growth.

Full-time in-office position.  

Key Responsibilities:

Content Creation and Management:

• Assist in creating and editing marketing collateral such as social media posts, blog articles, email campaigns, and website content.
• Manage content calendars and ensure timely delivery of marketing materials.
• Coordinate with graphic designers, writers, and other team members to maintain brand consistency across all channels. 

Social Media Management:

• Monitor and engage with the audience on various social media platforms.
• Assist in developing social media strategies to increase followers, engagement, and brand visibility.
• Track and analyze social media metrics to measure the effectiveness of campaigns and identify areas for improvement.

Market Research and Analysis:

• Conduct research on industry trends, competitor activities, and target audience preferences.
• Compile and analyze data to generate insights that inform marketing strategies and decision-making.
• Assist in preparing reports and presentations for internal stakeholders.

Event Coordination:

• Support the planning, registrations, travel planning, and execution of marketing events, including trade shows and conferences.
• Help coordinate marketing collateral management, ordering, and distribution.
• Coordinate logistics, such as venue selection, catering, promotional materials, event set-up, and attendance.
• Create post-event evaluation and analysis to measure success and identify opportunities for improvement.
• Assist with managing company donations and giveaways.
• Assist the Community Outreach team with volunteering opportunities and event coordination.

Email Marketing:

• Assist in the creation and deployment of email marketing campaigns.
• Manage email lists and segmentation to ensure targeted messaging.
• Monitor email performance metrics and optimize campaigns for better engagement and conversion.

Administrative Support:

• Provide administrative support to the marketing team, including scheduling meetings, managing calendars, and organizing files.
• Direct client communication as needed.
• Maintaining memberships/renewals
• Assist in invoice processing as needed.

Requirements

  Qualifications:

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Familiarity with social media platforms and analytics tools.
• Detail-oriented with excellent organizational skills.
• Ability to multitask and prioritize tasks in a fast-paced environment.
• Creative thinking and problem-solving abilities.
• Prior internship or work experience in marketing is a plus but not required.
• A positive attitude and a team mentality are required.

The Entry Level Marketing Coordinator role is an excellent opportunity for individuals looking to kickstart their career in marketing. This position offers exposure to various aspects of marketing and provides valuable experience in executing marketing strategies to drive business objectives. 

If you are passionate about marketing, possess strong communication skills, and thrive in a collaborative environment, we encourage you to apply and join our team.