Events & Field Marketing Manager

About Edia

Edia is a Series A ed-tech startup revolutionizing K-12 education with AI-driven solutions. We develop software to improve math education, tackle chronic absenteeism, and optimize MTSS processes for school districts. Today, Edia supports 150+ districts across the country (e.g. New York City, Miami, Fulton County, Denver, etc.).

About the Role

We’re scaling very quickly. As we expand, we’re looking for a Events & Field Marketing Manager to operationalize and execute our events and conferences program.

As our Events & Field Marketing Manager, you’ll identify and prioritize all key events, tradeshows, and conferences we should build a partnership with and presence at. You’ll support our sales objectives and work with our GTM teams to drive lead generation through events.

What You’ll Do:

• In partnership with GTM leadership, build and maintain a database of all relevant industry events, tradeshows, and conferences.

• Identify and prioritize the right level of involvement and engagement across all events (e.g. events we sponsor, send a representative to attend, and/ or speak at).

• Own and operationalize a high volume events portfolio year-over-year – we attend 100+ events per year.

• Coordinate across internal teams (e.g. AEs, SDRs) and external vendors for logistics and brand activation needs (e.g. booth presence).

• Partner with sales leaders to identify how we maximize our ROI at events and iterate on our events program.

• Manage our events budget thoughtfully and with a high level of accountability and scrutiny.

Qualifications:

• 2+ years in field marketing and/ or events management at a high-growth B2B company.

• You are operationally-minded, highly organized, and bring a strong level of attention-to-detail to your craft. This is important given the volume of events we attend in a year.

• You're a self starter and have proven experience managing a portfolio of events concurrently managing logistics across teams and internal and external stakeholders.

• You’ve built processes that scale. Specifically developing event timelines, checklists, and contingency plans proactively.

• Excellent communication and collaboration skills across go-to-market teams and leadership.

• A plus if you have experience measuring the impact and ROI of the events we attend (e.g. pipeline influenced, generation, etc.).

Why Join Edia?

• High-impact role where you’ll shape the narrative of a fast-scaling ed-tech AI startup.

• Work closely with leadership and sales teams to drive market success.

• Competitive compensation and equity package.

• Hybrid-friendly work environment with flexibility on remote work.

Work Authorization: We are currently unable to sponsor or transfer work authorization for all jobs. If things change in the future, we'll be sure to update this section.

We appreciate your interest in Edia and feel free to follow us on LinkedIn to learn more about all we're doing to improve education outcomes in the US.