Director of Product Marketing
Skills
- Exceptional storytelling
- Strategic thinking
- Understanding of consumer behavior
- GTM experience
- Cross-functional collaboration
- Analytical orientation
- Self-starter mentality
Responsibilities
- Develop product positioning and value propositions for consumer offerings
- Translate product features into consumer benefits
- Lead go-to-market strategies for product launches
- Utilize consumer research to inform marketing strategies
- Collaborate with Product and Design teams to enhance user experience
- Build competitive intelligence for market positioning
- Partner with Growth teams to optimize acquisition and retention
- Create scalable systems for product launches
Education
- Bachelor's degree required
Benefits
- Medical, dental, and vision coverage
- Immediate vesting in 401k
- Paid time off
- Company-paid leaves
- Popcorn Allowance
Average salary estimate
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