Email Marketing Strategist
Skills
- Proficiency with email marketing platforms, especially HubSpot
- Knowledge of email design principles and tools, familiarity with HTML/CSS is a plus
- Experience with CRM systems, list segmentation, and marketing automation
- Strong digital writing and editing skills
Responsibilities
- Plan, write, design, and send email campaigns supporting key ministry initiatives
- Collaborate with ministry leaders for unified messaging and creative consistency
- Create engaging copy and visually appealing email layouts reflecting the brand voice
- Utilize HubSpot to build and automate workflows, segment audiences, and trigger communications
- Conduct A/B testing on subject lines, layouts, and content to optimize engagement
- Maintain clean, organized, and compliant email lists
- Monitor campaign metrics and apply insights to improve performance
- Stay updated on email marketing trends and best practices
Education
- Bachelor’s degree in marketing, communications, digital media, or related field preferred
Benefits
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