Public Relations Representative
With an emphasis on brand journalism, the Public Relations Representative will be responsible for telling the great stories of Team O’Reilly via social media, the corporate website, and news releases. This role will shape the brand narrative, cultivate media relationships, grow social communities, drive engagement across social platforms, and help attract great talent to Team O’Reilly.
ESSENTIAL JOB FUNCTIONS
Write compelling stories about Team O’Reilly – our people, products, and exceptional customer service – for publication on our corporate website, in news releases, and on social media.
Develop and implement PR strategies to increase brand visibility and positive media coverage.
Prepares and distributes fact sheets, news releases, memos and other content through a variety of media outlets.
Build and maintain strong relationships with media outlets.
Assist in managing crisis communications and serve as a point of contact for media-related matters.
Plan, create, and schedule social media content across platforms (LinkedIn, Instagram, Facebook, X).
Provides analysis and recommendations on social media strategies that align with organizational initiatives and goals.
Monitor trends, track metrics, and adjust strategies to optimize reach and engagement.
Oversee social media community management and customer engagement.
Collaborate with teams across O’Reilly to enhance external communications.
Performs work with a high degree of latitude.
SKILLS/EDUCATION/KNOWLEDGE/EXPERIENCE/ABILITIES
Required:
Bachelor’s degree in Journalism, Public Relations, Communications, or related field
1–3 years of experience in media or public relations
Excellent communication, writing, and presentation skills
Understanding of social media trends, and willingness to keep up on new innovations
Creative mindset with strong organizational and multitasking abilities
Desired:
Basic video editing and/or graphic design skills
O’Reilly Auto Parts has a proven track record of growth and stability. O’Reilly is full of successful career stories and believes in a strong promote-from-within philosophy, encouraging you to grow your career along with the organization.
Total Compensation Package:
Competitive Wages & Paid Time Off
Stock Purchase Plan & 401k with Employer Contributions Starting Day One
Medical, Dental, & Vision Insurance with Optional Flexible Spending Account (FSA)
Team Member Health/Wellbeing Programs
Tuition Educational Assistance Programs
Opportunities for Career Growth
O’Reilly Auto Parts is an equal opportunity employer. The Company does not discriminate on the basis of race, religion, color, national origin or ancestry (including immigration status or citizenship), sex, sexual orientation, gender identity, pregnancy (including childbirth, lactation, and related medical conditions,) age (40 and over), veteran status, uniformed service member status, physical or mental disability, genetic information (including testing or characteristics) or another protected status as defined by local, state, or federal law, as applicable.
Qualified individuals with a disability may be entitled to reasonable accommodation under the Americans with Disabilities Act. If you require a reasonable accommodation during the application or employment process, please send an email to: rar@oreillyauto.com or call 417-862-2674, ext. 68901, and provide your requested accommodation, and position details.
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O’Reilly Auto Parts started as a single store and has turned into a leading retailer in the automotive aftermarket industry with over 6,000+ locations and growing. With over 87,000+ team members, O’Reilly has expanded into 49+ states and 42+ locat...
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