Product Marketing Manager - job 1 of 3
Skills
- Proven experience developing and executing go-to-market strategies.
- Ability to articulate technical product benefits clearly to diverse audiences.
- Strong market and user research skills.
- Competitive analysis expertise.
- Strategic and analytical business thinking.
- Excellent storytelling and communication skills.
- Experience in Enterprise B2B SaaS product marketing.
Responsibilities
- Define clear and differentiating positioning for products across various customer personas.
- Lead cross-functional product launches involving marketing, sales, and product teams.
- Conduct user research to identify product-market fit opportunities.
- Create and maintain website messaging, sales enablement materials, and customer case studies.
- Support internal teams in crafting aligned messaging and sales sequences.
- Represent Hightouch externally at events, webinars, and customer engagements.
Education
- Bachelor’s degree in Marketing, Business, Communications, or related field preferred.
Benefits
- Opportunity to work in a high-energy startup environment.
- Collaboration with a global team.
- Impactful role in a fast-growing, Series C backed company.
- Exposure to cutting-edge MarTech and AI products.
Average salary estimate
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Hightouch is a leading no-code platform based in San Francisco, California. As a data activation platform. Hightouch helps businesses synchronize data from the data warehouses to CRM, marketing, and support tools.
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