Senior Manager, Earned Media Strategy
Skills
- Strong understanding of media landscape and earned media strategy.
- Excellent client and team management capabilities.
- Proficient in strategic messaging and campaign planning.
- Ability to generate creative story ideas and media outreach.
- Strong communication and interpersonal skills.
- Critical thinking and conflict resolution skills.
Responsibilities
- Serve as day-to-day client contact supporting strategic earned media campaigns.
- Develop media relations action plans, goals, and outreach approaches.
- Collaborate with strategists and creative teams to meet program objectives.
- Manage and mentor mid to junior health media team members.
- Maintain positive relationships with health, business, and consumer reporters.
- Generate story ideas and oversee development of media materials and pitching.
- Develop strategic messaging and support media plan and proposal creation.
- Recommend content creation and distribution strategies across channels.
- Support ongoing creative ideation.
- Participate in agency development and new business initiatives.
Education
- BA or BS in Communications or related field.
Benefits
- Medical, Dental, Vision coverage.
- 401k with employer match.
- Tuition Reimbursement.
- $60 monthly Juice Money for health and wellness purchases.
- Flexible holiday schedules (MyDays).
- Short-Term Disability.
- Paid Employee Family Leave.
- Family Building Benefit.
Average salary estimate
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