Job Description:
This role is remote-friendly
The Associate Director, Analytics is responsible for developing data-driven solutions for clients, focusing on report automation, analysis, and insights to enhance the effectiveness of brand and performance media initiatives. The Associate Director works together with a broader team to manage data and insight delivery processes, drive innovation, and ensure all around team success.
We are looking for someone who is execution focused, able to deliver under time timelines, and manage data challenges in all phases of media performance (both digital and non-digital). Your success requires the ability to manage complexity while collaborating across teams, experience within a matrixed organization, and comfort with a lean operating environment that uses automation.
Responsibilities:
Lead execution of overall media performance measurement strategy on behalf of clients, including reporting, measurement, advanced analytics (including operationalized machine learning), insight development, & forecasting
Understand core business challenges facing both brand & performance teams, and develop relevant campaign measurement frameworks that outline measures of success, in-flight optimization levers, and learning opportunities
Establish data-driven processes to inform brand investment, media and budget decisions
Work with diverse client teams to develop measurement and testing frameworks for brand performance
Implement measurement solutions to understand the success of brand-focused and above-the-line media in-market (locally and nationally) and its incremental effect on business outcomes
Work with client service, channel investment and client teams to establish marketing measurement needs and work with data partners to facilitate the best possible measurement solutions across channels.
Ensure agreement between daily analytics support and approved measurement frameworks
Prepare and deliver executive-level presentations for internal and external audience
Participate in team-wide culture of learning by staying current on current industry trends, developments in methodologies and technologies
You will report to Director, Analytics
Qualifications:
5+ years of media analytics experience in a data-driven agency environment
Bachelor's degree in Statistics, Economics or related quantitative field, required
Excellent analytical and problem-solving skills, coupled with high levels of integrity, and autonomy
Excellent data visualization skills
Experience communicating complex data challenges and insights to a range of audiences
Experience managing a complex client with multiple brands and teams
The annual salary range for this position is $94,000-$152,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.
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Location:
USA - Remote - WisconsinBrand:
CaratTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.
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