Brand Designer

About AtoB

AtoB is headquartered in San Francisco, US and aims at modernizing the payments infrastructure for companies with vehicles and fleets of vehicles –where capital movement occurs quickly and transparently. Our flagship product is the AtoB Fuel Card, a fuel card accepted anywhere Visa is accepted, equipped with the strongest discount network in the nation, and built for fleets of all shapes and sizes.

Our mission

The trucking and logistics industry provides the backbone of the economy. But the payments infrastructure on which it runs is broken. For the hard-working men and women of this sector, the existing suite of payment tools is outdated, difficult to use, prone to fraud, and saddled with shady fee structures. The incumbent players in this space often overlook the economic and practical needs of this user base.

We're changing that. AtoB is building Stripe for Transportation — modernizing the payments infrastructure for trucking and logistics. Supply chains rely on the timely movement of capital to function efficiently. Our end game is a world in which that capital movement occurs fairly, smoothly, and without delay. As we pursue that end game, we aim to center our customers in every way — offering them world-class customer experience and building products that work with and around the unique constraints of their daily lives. We build for fleet managers in the office and drivers on the road. We strive for products that are efficient, satisfying, and useful. Our customers enable our modern economy — they deserve it.

Our history and background

Our founding team has backgrounds in payments, working on autonomous vehicles at Cruise Automation, leading ops and growth for Uber, and building apps that were featured on the Apple app store. We have staff and senior engineers from Google, Uber, Meta, Shopify, Stripe, Chime, and other leading technology companies. 

We have raised $125 million+ from investors such as General Catalyst, Elad Gil, Bloomberg Beta, Y Combinator, XYZ; founders and CEOs of companies such as Google (Eric Schmidt), Salesforce (Marc Benioff), Coinbase (Brian Armstrong), DoorDash (Tony Xu), Instacart, Gusto; strategic investors like Mastercard, Flexport and Samsara.

We were named to Forbes annual Next Billion-Dollar Startup List, and have just recently been selected to join the World Economic Forum as a Global Innovator.

What You Will Do:

 Handbook & Brand Alignment:

• Develop and maintain a comprehensive "Handbook" in Figma and Illustrator formats, optimized for print & digital. This resource will serve as a critical tool for onboarding new partners and ensuring consistent brand application across all touchpoints.

• Strategically align the client's brand guidelines with a diverse range of marketing materials. This includes designing cohesive templates for email communications, one-pagers, business card designs, packaging solutions, and landing pages.

• Guarantee a unified and professional brand experience for all audiences, reinforcing brand recognition and building trust.

Presentation Template Management:

• Regularly update and provide ongoing support for a suite of presentation templates. This ensures that both internal and external communications are delivered with a consistent, high-quality, and on-brand aesthetic.

• Maintain a library of up-to-date templates, readily accessible to team members, streamlining the presentation creation process and promoting efficient workflow.

Marketing Support & Template Development:

• Collaborate closely with the Marketing team to develop innovative and high-performing email and landing page templates.

• Integrate design principles and compelling copywriting to maximize engagement and drive desired user actions.

• Establish and uphold stringent quality standards for all marketing output, ensuring a consistent and professional brand presentation.

• Stay abreast of current design trends and best practices to optimize template effectiveness and enhance user experience.

What We're Looking For:

• 2 - 6 years of brand marketing / design experience.

• Proficiency in Figma, including prototyping, auto layout, and design systems.

• Strong understanding of the Adobe Suite.

• Capable of autonomous project management.

• Ability to discern quality copywriting.