Distribution Strategy & Business Operations Director

Who are we looking for?

Choice Hotels, one of the world’s largest lodging franchisors, has an exciting new opportunity as our Director, Distribution Strategy & Business Operations in the Distribution Division. The Distribution Division is the team that manages and optimizes how our hotel inventory is distributed across various third-party channels such as OTAs (Online Travel Agencies), GDS (Global Distribution Systems), and wholesale partners. As a key member of our Distribution team, you will lead strategic initiatives that enhance our commercial performance and drive growth across our channel landscape.

Are you a strategic thinker with a strong background in distribution operations, partner management, and cross-functional leadership? We invite you to apply today for our Director, Distribution Strategy & Business Operations role and #MakeItYourChoice.
 

Your Responsibilities

• Lead the execution of key commercial and distribution initiatives aligned with organizational goals and timelines.

• Develop and refine performance metrics, KPIs, and dashboards to support strategic decision-making.

• Monitor industry trends and competitor strategies to provide actionable insights to senior leadership.

• Strengthen the analytics function to translate complex data into clear, actionable insights.

• Overhaul Choice’s approach to third-party channels to meet enterprise and brand-specific goals.

• Enforce Internet Distribution Policy (IDP), rate parity, and ensure hotel participation standards are met.

• Manage P&L for distribution channels to meet revenue and margin targets.

• Lead global connectivity enhancement projects and new partner integrations.

• Build and maintain relationships with global partners and internal stakeholders.

• Drive performance management culture across all partners, focusing on rate accuracy, content, and inventory availability.

Your Experience, Skills & Competencies

• Bachelor's degree in a related field required; Master’s degree preferred.

• Minimum of 7 years of experience in account or vendor management, including large contract negotiations and P&L responsibility.

• Minimum of 7 years of experience in strategic planning or management consulting.

• Minimum of 7 years of experience leading complex, cross-functional projects.

• Hospitality industry experience is highly preferred.

• Proficiency in Microsoft Outlook, Excel, PowerPoint, and Word.

• Demonstrates key competencies including strategic thinking, cross-functional collaboration, and data-driven decision-making.

Your Team

This is a leadership role that will report to the Senior Director, Distribution Strategy. You will have no direct reports initially but will collaborate with cross-functional departments on a regular basis.

Your Work Location

As our Director, Distribution Strategy & Business Operations, you will be working at our beautiful headquarters in Bethesda, MD. Frequent nationwide travel will be required up to 20% of the time to visit partners, attend conventions, and support franchisee engagement.
 

Salary Range

The salary range for this position is $149,000 - $175,000 annually. In addition to the annual salary, this role is eligible for an annual bonus based on the terms of Choice's Management Incentive Plan (MIP) and may also be eligible for annual awards of Choice Hotels International common stock through Choice’s Long-Term Incentive Plan (LTI Plan).

The pay range listed is for this position and is what Choice Hotels reasonably expects to pay. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors including, but not limited to, relevant education, qualifications, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.

The pay range listed is for this position and is what Choice Hotels reasonably expects to pay. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.

Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:

• Competitive compensation and benefits, including medical, dental, and vision coverage
• Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
• Financial benefits for retirement and health savings
• Employee recognition programs
• Discounts at Choice hotels worldwide

About Choice

Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world. With 7,500 hotels in 45+ countries and territories, we offer a range of high-quality lodging options in the upper upscale, upper midscale, midscale, extended stay, and economy segments. We’re the hotel company for those who choose to bet on themselves — the striver, the dreamer, the entrepreneur — because that’s who we are, too.

At Choice, we are united by the simple belief that tomorrow will be even better than today — for associates, our company, and our franchisees. At our worldwide corporate headquarters in North Bethesda, Maryland, at our technology center in Scottsdale, Arizona, and through our associates around the globe, every voice is heard and every idea is listened to, no matter what area of the company they come from. We are united in supporting the entrepreneurial dreams of our thousands of franchise owners, which propels us forward — giving our work at Choice a purpose larger than our business.

Our corporate office locations:

North Bethesda, MD — Located at Pike & Rose, our worldwide headquarters is less than 15 miles from Washington, D.C., one block away from the North Bethesda Metro station, with easy access to I-495, complimentary parking, electronic charging stations, restaurants and retail.

Scottsdale, AZ — Located at the northwest corner of Loop 101, the Scottsdale office is home to our technology, eCommerce and customer service organizations, with easy access to complimentary parking, electronic charging stations, restaurants and retail.

Minneapolis, MN — Select roles are based in our Minneapolis office on Highway 394, near the intersection with Highway 100, only five minutes from downtown.

Field/Remote — Select roles designated as field/remote will require associates to work from a home office, connecting virtually with Choice team members and leadership on Zoom, with possible required travel depending on the role.  

Choice’s Cultural Values

Welcome and Respect Everyone | Be Bold | Be Quick | Listen | Be Curious | Show Integrity

Choice’s Leadership Principles

Act with Intention | Lead with Authenticity | Grow & Deliver