Director of Growth at Brain.fm

$160k – $240k • 0.0% – 0.25%

🧠 About Brain.fm

We're on a mission to help 100 million people access their best self on demand.

We create neuroscience-backed functional music that helps people unlock peak mental states with a push of a button.

Our patented audio technology synchronizes brain patterns to enhance focus, relaxation, and sleep. Published in nature, our scientific studies prove we boost focus brainwaves by 119% in just 5 minutes, helping millions of users worldwide find flow state and maintain peak performance.

As a startup growing 250% year-over-year, we're at an inflection point. With proven product-market fit and rapidly expanding global reach, we're seeking exceptional talent to help us scale to millions of daily users.

🚀 The Opportunity

As Director of Growth at Brain.fm, you'll lead our mission to reach 10+ million users worldwide with a $3M+ annual marketing budget. This pivotal leadership role gives you full ownership of our growth engine working directly with executives while having autonomy to experiment boldly and shape company strategy.

As a player-coach, you'll both optimize campaigns hands-on and develop our long-term vision. You'll manage our agency network and maintain our 250% growth trajectory, with opportunity to build an in-house team as channels mature.

You're joining at an inflection point. We've proven product-market fit and are ready for exponential growth. If you're excited to transform innovative technology into a global movement, this role offers the perfect blend of creative freedom and strategic impact.

📈 Your Impact

Within your first year, you will:

• Revenue Growth - Drive our 200% trajectory forward by scaling acquisition spend to $5M+/year while maintaining or improving CAC
• Channel Expansion - Identify and scale 2+ new high-performing acquisition channels beyond our current mix
• Global Reach - Develop strategic content partnerships with creators across 5+ languages and markets
• Conversion Optimization - Increase trial-to-paid conversion rates by 15%+ through funnel and messaging improvements
• Performance Systems - Build scalable, data-driven marketing infrastructure that supports our next phase of growth

🔍 What You'll Do

Strategic Growth Leadership

• Player-Coach Leadership - Own both strategy and execution directly optimize campaigns while building our long-term growth engine
• Growth Acceleration - Continue our +250% growth by identifying scalable, repeatable acquisition strategies
• Channel Expansion - Scale our proven performance marketing flywheels while developing 2-3 new high-potential channels
• Data-Driven Testing - Design and implement an experimentation framework that delivers 10+ actionable insights weekly
• Executive Partnership - Collaborate with our executive team to align growth initiatives with product roadmap, maintaining capital efficiency

Performance & New Channel Development

• Budget Management - Scale our $250K/mo performance budget, optimizing our proven acquisition channels
• Creative Direction - Develop compelling creative assets that convert our product story into high-performing ads
• Channel Innovation - Identify and scale at least 2 new customer acquisition channels beyond our current mix
• Content Partnerships - Expand our relationships with study, focus, and sleep creators that have generated millions of views
• Agency Optimization - Manage our network of agencies and contractors effectively, bringing in specialized expertise as channels mature

🏆 What You'll Bring

Essential Experience

• Performance Marketing - Experience managing $5-10M in acquisition spend with proven success scaling while maintaining efficient CAC in consumer subscription businesses
• Player-Coach Mindset - Comfort being hands-on with campaigns while also setting strategic direction, thriving in a small team environment without extensive infrastructure
• Channel Development - Track record of identifying and scaling at least 2 new acquisition channels beyond traditional paid media, particularly in subscription revenue models
• Agency Management - Proven experience working with and managing multiple agencies and contractors to maximize results without building large in-house teams
• AI & Automation - Experience leveraging AI tools and marketing automation to maximize efficiency and scale campaigns without proportional headcount growth

Bonus Points

• Consumer Subscription Expertise - Deep understanding of subscription funnel optimization, trial conversion tactics, and retention strategies that drive long-term customer value
• Startup Experience - Previous roles at companies that scaled with an understanding of the unique challenges at this growth stage
• Computer Science Background - Technical knowledge to work with data, create visualizations, and understand the analytical side of growth
• International Marketing - Track record of successful campaigns across multiple languages and regions

💫 Why Join Brain.fm?

• Mission-Driven Impact - Be part of a company using neuroscience to enhance human performance while at a critical growth inflection point
• Ownership & Autonomy - Take full control of our growth function with the freedom to experiment boldly and implement your vision
• Proven Product-Market Fit - Join a fast moving startup that's achieving 200% YoY growth
• Tangible User Impact - See the direct results of your work as millions of people use our technology daily to focus, relax, and sleep better
• Career-Defining Opportunity - Lead our growth story during a critical scaling phase, with significant opportunities to grow as we expand

Brain.fm is an Equal Opportunity Employer. All applicants will be considered regardless of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status. If you have a disability or spe